Someone using their mobile to track marketing
Business Marketing

Mobile Marketing Strategies Every Business Must Implement

Mobile is not going to go anywhere anytime soon, if anything it is just going to get bigger. With everyone and their mother using their mobile phones to do everything from keeping in touch with their family and friends, to looking for directions to the nearest coffee shop, to making purchases online and paying bills […]

Different social media platforms used by an influencer
Branding Business Lifestyle Marketing

How to Build Your Brand Using Influencer Marketing

You’ve probably heard about influencer marketing by now. It has most definitely been one of the biggest buzz words in digital marketing the past year. With 92 percent of consumers trusting referrals from friends and family, it has long been realised that word of mouth is one of the most effective advertising methods out there. […]